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LOOK LIKE THE BRAND YOU'VE WORKED HARD TO BUILD
Your visual identity should reflect the clarity, confidence and value behind your work — not hold it back.
Brand Identity turns your strategy into a cohesive visual system: the logos, colours, typography and design language that make your brand instantly recognisable. You can pair this with Brand Expression (photography + video) to create a complete, unified brand presence across every channel.
A brand that looks like you.
A system that works everywhere.
A presence you’re proud to show the world.
Everything You Need to Look Like a Real Brand
This isn’t a logo pack.
It’s a strategic identity system built from your brand foundations — so every visual choice feels aligned, intentional and unmistakably you.
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Visual Identity Direction- The creative direction that defines how your brand should look and feel.
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Logo Suite - Primary logo, secondary logo and brand mark for flexible use across platforms.
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Colour Palette - A strategic palette designed for digital, print and accessibility.
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Typography Pairings - Font combinations that support your tone, personality and message.
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Design System - Layout rules, spacing, hierarchy and visual structure to keep everything consistent.
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Visual Language - Shapes, textures, patterns and graphic elements that make your brand recognisable.
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Social + Website Visual Direction - Guidance on how your identity translates across your core channels.
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Brand Guidelines - A clean, easy‑to‑use guide showing how to apply your identity consistently.
If Your Brand Doesn’t Feel Like You Anymore…
Brand Identity is for founders and businesses who:
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have completed Brand Foundations and now need a visual system
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are rebranding or levelling up their presence
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want a cohesive, modern identity that reflects their value
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need consistency across their website, social channels and marketing
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want to stop relying on templates and start using a real brand system
If your brand feels “fine” but not you, this is the reset.
From a Rough Idea to a Clear Identity
Before
• A brand that feels “fine” but not you • Inconsistent visuals across your website, socials and marketing • A logo that doesn’t reflect your value or direction • Colours and fonts chosen randomly or years ago • Templates that make you look like everyone else • No clear rules for how your brand should look • Feeling embarrassed or hesitant to show up online • A visual presence that doesn’t match the level you’re operating at
After
• A cohesive visual identity that finally feels aligned • Consistent design across every channel and touchpoint • A modern, strategic logo suite built from your brand foundations • A colour palette and typography system that elevate your presence • A recognisable visual language that sets you apart • Clear guidelines so everything looks polished and intentional • Confidence every time you show up online or in person • A brand that looks like the business you’ve worked hard to build
Brand Identity Pricing
Your brand identity should be clear, cohesive and built properly — without the guesswork or the inflated agency price tag. Whether you need a simple logo suite or a full visual system, you can start small and scale as you grow.
Logo Design — from $750
A clean, modern logo suite designed to match your brand foundations.
Perfect for early‑stage founders who need a professional starting point.
Brand Identity Package — from $1,800
Your full visual system: logos, colours, typography, design rules, visual language and brand guidelines.
Everything you need to look like a real brand across every channel.
Custom Identity Systems
If you need additional assets — social templates, stationery, website direction, or a more comprehensive design system — packages can be tailored to suit your scope.
Contact for a quote.
Simple, transparent pricing. No surprises.
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Creative Direction
We define the visual direction based on your brand foundations — tone, personality, positioning and narrative.
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Identity Development
Your logo suite, colour palette, typography and visual language are created and refined.
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Design System Build
We build the structure behind your brand — layout, spacing, hierarchy and visual rules.
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Brand Guidelines
You receive a clean, easy‑to‑use guide showing how to apply your identity consistently.
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Optional Next Step: Brand Expression
If you want to bring your identity to life through photography and video, you can move into Brand Expression — or combine both packages for a complete visual system.
Client testimonials
“A true pro—highly recommend!”
Trish’s deep expertise in marketing and communications allows her to understand client needs intuitively, ensuring a streamlined, strategic process that transforms ideas into powerful brand stories with ease.
Bev Strickland
Agency Owner
at Strictly Marketing
“Nothing felt too hard or uncomfortable”
Trish is a magician!!!! A genuine, intelligent and creative mind.
Kate Gray
Owner
at Gray Matters Speech Pathology
“No more messing around with Selfies.”
If you are in need of some new pics or even a whole portfolio, get in touch with Trish, she knows her craft and will make you look your best
G Kruidenier, Director
Kruidenier Consulting
